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Jedem doma

Jedem doma

Rebranding, webshop development and e-commerce implementation lead to a 21% increase in the number of sessions.

jedem doma - logo

About / challenge

Jedem Doma is a web portal that offers its users a different, yet simple way of experiencing cooking and food preparation. They have offered their customers a wide range of high-quality ready-made and semi-prepared meals made from top-quality meat, fish, vegetables, that are also gluten-free and don’t contain white sugar.

They turned to our agency in search of a partner that will help give their brand a fresh new look and develop a webshop, so they could start selling their products online.

Goals

  • Rebranding and  redesign of the company’s visual identity in relation to their new direction
  • To design and develop a modern, functional and highly optimized webshop  on the WordPress platform

Results

0 %
increase in overall sessions
0 %
increase in average session length
STEP 1
REBRANDING AND REDESIGN OF THE VISUAL IDENTITY
The very first step was to standardize visual identity and build a new website from scratch. Our goal was to make the brand Jedem Doma unique, just like their service is in the domestic market. We designed their recognizable visual identity which customers immediately recognize and trust. We started with new logo creation, followed by creating a brand book - which served as a basis for future promotional and public relations activities.
STEP 1
STEP 2
WEBSHOP DESIGN
We paid special attention to perfecting the user experience, through standardization and simplification of services landing pages and other relevant resources. Our goal was to make access to their most popular products as easy as possible. Lead by good UX practices, we organised webshop in five main categories. Additionally, to make navigation as smooth as possible, we added filter option that filtrates products based on four main components, as well as the price . All the products were visually represented with original photographs.
STEP 2
STEP 3
OPTIMIZATION
Immediately after the launch of the new website, there was a jump in the overall loading speed rating. Additionally, the website had a 21% jump in overall sessions, with an average 8% longer session length, and the number of visitors is growing steadily. We are regularly updating the website with new and exciting dishes, and publishing new blog posts that client had written after consulting with us. The built-in CMS system allows easier management of the content on the website and tracking of business information, which saves precious time.
STEP 3

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We create advanced and highly automated webshop solutions, relying on the best practices and know-how we gained on countless international projects over the past decade. We have established extensive partnerships with market leaders in ERP, CRM, and other automation and resource optimization systems to meet all of the retail and wholesale requirements.

Architectured by industry-leading professionals.